When it comes to the world of gaming, Australia really has positioned itself as one of the top countries in the world, earning a global reputation for development and production.
Some of the top titles that people are playing will often have involved Aussie studios, and the industry itself is absolutely booming Down Under, thanks to a population that embraces technological innovations and constantly strives to be the best.
Gaming is also hugely popular as a pastime in Australia, thanks to an enthusiastic adoption of various mediums and platforms. This is genuinely a digital age, and people love having the latest gadgets and gizmos: https://www.tricks5.com/category/computers-electronics/
Now, let’s take a closer look at some revealing statistics, underlining not only percentages of what Aussies most enjoy about gaming, but also what they think are the most important elements that attract them to this modern cultural phenomenon.
Australia is widely considered to be a gaming nation in every respect, given that based on statistics for 2023, four out of every five Australians regularly play games of some description. That’s a fascinating data point, which is based upon in-depth surveys and studies conducted in the Australia Plays 2023 report, published by the Interactive Games & Entertainment Association (IGEA): https://igea.net/2023/08/australia-plays-2023/
The precise number of Aussie gamers reached 81% of the populace in 2023, rising from 67% when the last study was undertaken in 2021. Another eye-popping statistic was that 94% of Australian households have at least one gaming device, and 76% have two or more. These often tend to be a PC or console, while smartphones and handheld options like Nintendo Switch or Steam Deck have also become popular.
But what are the key attractions to gaming? Well, 93% of Aussies have said they enjoy gaming simply to have fun, while 70% say the pastime helps to improve their mental health. Social gaming and multiplayer options are also popular, given that 75% said that playing with others is a priority.
As for another key reason, 89% of adults believe that games help to improve the thinking skills for players of all ages, and this is an intriguing consideration, given that 79% of gamers are adults aged 18 or over. But the average age of players is now 35 years, while the silver generation aged 65 or older is also getting into gaming more than ever before.
Across all forms of entertainment, gaming has quickly become far more popular than music, movies, and even watching TV. This is underlined by revenue figures for both the mainstream gaming and the iGaming sectors, with the latter focused on games that involve wagering. Combined, both sectors generated an incredible $22.07 billion AUD in 2023, which is almost a billion spent for each million people who live in the country.
Freedom of choice and a vast range of options is one big plus for Aussie gamers, particularly those who enjoy playing the latest online pokies, and if you didn’t know already, they are commonly known as online slots in most countries around the world. It’s fair to say that Australians are genuinely fascinated by the spinning reels, therefore, it’s always handy for them to check reliable and honest reviews: https://www.casinoaus.net/online-slots/
Arguably, what makes pokies or slots incredibly popular is the diversity of themes, and there’s always something for every taste at reputable online casino sites. There are games themed around fantasy and mythology, hit movies and TV shows, music and fashion; practically anything you care to think of really.
Essentially, it’s variety and diversity of choice that genuinely appeals to Australian gamers, who happily explore a wide range of niches. Most popular based on recent studies are the action and adventure genres, particularly on PC and console, while puzzle and casual games tend to be more popular on mobile devices. But in terms of statistical percentages, there’s very little between the most and least popular gaming genres, underlining the Aussie desire for variety.
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